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May 10, 2017

10 Ways to Land Your First Freelance Writing Client

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Ready to get your writing business off the ground and running? Here are ten ways to land your first freelance writing client!Some say landing your first freelance writing job is the most difficult. I was nervous when I decided to break into freelance writing because I was not super confident in my skills and I feared no one would want to hire me.

I know plenty of others who were successfully working as freelancers but I didn’t know if I’d have the same success. Luckily, there is plenty of work to go around for everyone and once you land that first writing client, things will seem so much easier.

Your first step is getting over that first big hurdle and establish your first client. Here are 10 ways to do it.

1. Start a Blog or Digital Portfolio

As a freelance writer, you often need some sort of digital presence before you can get hired for any serious work. People don’t want to work with strangers on the other end of the computer. They often want to know that you have an online presence like a blog or website.

Having a blog is a great way to showcase your skills as a writer and even share tips and advice with others. At minimum, you should have an online portfolio to showcase your work and writing samples. Contently is a popular site you can use to college all your writing clips and share them with potential clients.

If you’re ready to setup a blog or website here’s how to get a year of professional hosting for only $12 from GoDaddy. Plus, a step by step tutorial.

2. Set Up a Hire Me Page

If you do set up a blog or website, you should definitely consider putting up a hire me page to showcase your skills and experience and let people know the services you offer.

Sometimes, people just need to know that you’re looking for work so they can take the first step and reach out to you. This is actually how I landed my first client. I mentioned in some of my blog posts that I was looking for freelance writing work and put up a hire me page then to my surprise, my first official client reached out to me and we started working together.

I’m not saying putting up a hire me page will always work out like that, but it’s not a bad idea to create a page to promote and link to when you’re sending pitches.

3. Send a Cold Pitch

One of the most common ways to find your first freelance writing client is by sending out a cold pitch. A pitch is basically a brief elevator pitch on your services to a potential client. It should only be a few sentences long but should also clearly convey your strengths and why you think you should be hired.

I’m not a huge fan of stone cold pitches because I think you should know something about the person you’re emailing first seeing as it can improve your pitch. Take a few minutes to research some companies or clients you’d like to write for.

Locate the person of contact and connect with them on social media or build a relationship by commenting on some existing articles on their site. If they have a ‘contributor guidelines’ page, make sure you read it over so you can know exactly what they’re looking for.

Once you have all that information, then you can craft a custom and targeted pitch that doesn’t seem so cold and random.

4. Visit Job Boards

Find freelance writing jobs on the problogger job board.

I haven’t had too much luck on freelance job boards, but Alexa found her first freelance writing gig on the ProBlogger Job Board. This site is actually pretty good because it promotes quality writing gigs, but it is quite competitive.

Freelance job boards, in general, are pretty competitive so make sure you answer job postings quickly and focus on quality over quantity. Also, don’t put all your eggs in one basket and consider other strategies to land your first client as well.

5. Use Social Media

Social media is a great way to find freelance work. You can not only share your own writing samples, but you can follow and connect with editors, content managers, companies etc. LinkedIn and Twitter are my favorite social networks for finding freelance clients but I’ve also landed a few opportunities via referrals and listings in Facebook groups.

I once noticed an editor for a really big site followed me on Twitter one day so I took it upon myself to send him a pitch to see if his team was considering hiring any writers.

You can also search hashtags on social media to find people who are looking to hire freelance writers.

6. Tell Everybody You Know

Don’t underestimate the power of word of mouth. If people in your life don’t know that you’re looking for freelance writing clients, they won’t be able to help you spread the word and find work.

You never know who might need a good writer and could make a great first client for you.

7. Network in Person

Networking is crucial in the world of freelancing. Even if you’re an introvert like me, you have to get comfortable with meeting new people and building connections. Networking has actually been very beneficial to me as a freelancer because I’ve met a ton of people I could relate to, partner up with, refer, and learn from.

You can network with people on and offline. Something as simple as sharing an article you found to be inspiring or attending a local event could count as networking. Just step out of your comfort zone and start meeting new people in your niche. Don’t be afraid of other freelancers and focus on teamwork over competition.

8. Update Your Email Signature

Sometimes small changes and gestures can make a huge impact. Once you get serious about breaking into freelance writing, be sure to include the title: ‘Freelance Writer’ in your email signature and perhaps even summarize the niches you specialize in.

I waited way too long to do this, but someone I know actually landed a freelance writing gig simply based on the fact that the person who was emailing her noticed the title in her email signature.

9. Take a Digital Course

(Earn More Writing Course by Holly Johnson)

If you feel you need an extra push to help you break into freelancing, consider taking a digital course (recommended courses) or even getting a coach or a mentor. I’ve said this quite a few times, but I hired a coach early on and do not regret it.

I know other people who have take courses and seen positive results quickly after implementing what they learned. One thing I love about courses is that there’s often a social media support group that is established so students can all connect and converse. Usually, it’s a Facebook group but it could be somewhere else too.

These types of groups are gold because it’s like a huge network of people who are all in a similar boat and willing to support each other. As a result, you get access to the course creator’s network along with everyone else’s network too.
I’m not going to lie, I know that when I sent some pitches in the beginning, I knew my coach had a big network and knew a lot of people in the industry and that I could use that to my advantage.

If clients knew she helped show me the ropes, I figured they’d be more willing to work with me and I found that was often true.

10. Do Some Trial Work

Finally, you may have to do some trial work to land your first freelance writing client if you’re new to writing and have very few samples to showcase.

Some people may be willing to hire you if you’re able to do a few posts for them first to demonstrate your skills. Sometimes the articles will be paid but other times, they may not be.

While I don’t think you should contribute several unpaid articles for a single prospective client, doing paid and unpaid guest posts can help boost your credibility and provide you with more experience.

Landing your first freelance writing client will feel amazing, but realize there are several different ways get into the game. Consider each of these options, then narrow it down to the ones that work best for you.

Consistency is key. If you make a connection or send a pitch, be sure to follow up with that person and make a consistent effort to find writing jobs you’ll love.

Find your first freelance writing client | Start a freelance writing business.

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Filed Under: Business Ideas, Freelance Writing, Uncategorized

About Chonce

Chonce is a freelance writer who’s obsessed with frugality and
passionate about helping others increase their savings rate, eliminate
debt, and work toward financial stability. She chronicles her journey
with balancing motherhood, work, and finances on her blog, My Debt Epiphany.

Reader Interactions

Comments

  1. Francesca - From Pennies to Pounds says

    May 10, 2017 at 4:09 am

    These are fab tips. I definitely want to get into freelance writing.

    • Chonce says

      May 11, 2017 at 2:48 pm

      These tips will definitely help you get started!

  2. giulia says

    May 10, 2017 at 4:29 am

    Love this kind of post rich of tips, thanks for sharing!!!

    • Chonce says

      May 11, 2017 at 2:49 pm

      Thanks for reading!

  3. STEPHANIE A. JAMES says

    May 10, 2017 at 10:46 am

    I appreciate this information. I have done contract work before but I am getting back into freelancing this summer. I have written for a couple of magazines in my local area and I have recently launched my own website about law school called LSAT BEYOND.

    • Chonce says

      May 11, 2017 at 2:50 pm

      That’s awesome! I would love to write for some magazines personally. Good luck with freelancing this summer.

      • Stephanie James says

        May 18, 2017 at 9:20 am

        Thanks!

  4. Carrie O. says

    May 10, 2017 at 1:51 pm

    Nice article, Chonce.
    My husband has been freelancing for a couple years now and he recently received an email from a company he had originally contacted two years ago…lol! They wanted to know if he was still interested in freelancing for them. It looks like he’s going to write a couple of articles for them and see if it’s a good fit. If it is, it’ll turn into a steady writing job. He was also able to negotiate a higher fee per article than what they initially offered him (so don’t be afraid to negotiate if necessary)!

    So don’t be discouraged as a new freelancer if you apply for jobs and don’t hear back….you never know when that just might turn into a job in the future!

    • Chonce says

      May 11, 2017 at 2:51 pm

      That’s great to hear and so true. I’ve worked with quite a few people who I reached out to in the past and never heard back from. It all comes full circle eventually.

  5. Adriana @MoneyJourney says

    May 13, 2017 at 2:30 am

    Great tips 🙂 Before jumping head first into freelancing, I actually didn’t know the first thing about it. It didn’t even cross my mind to take courses, I had a ‘go with the flow’ type of attitude. After enrolling in a couple of freelance courses online though, things really changed for the better.
    Online freelance courses are great and, if I may add, following fellow successful freelancers helps too. Actually, this is how I found most freelancing courses.

  6. Justin says

    May 13, 2017 at 3:02 am

    These are awesome tips. Landing your first client is the hardest part but once you get started it become smooth. Social media is a great way to connect with new people and finding job opportunities.

  7. nabeel faiz says

    July 1, 2017 at 12:19 am

    Nice article. But I think job boards are the best option. Because I have done some jobs.

  8. Sarah Martin says

    January 23, 2019 at 7:49 am

    Hi Alexa! I wanted to reach out to say thanks bc your blog is the reason I first became interested in (or aware of ) freelance writing and also where I found the link to Holly Johnson’s writing course which I just finished!! I’m now guest posting on the website of the gym where my office is located and following the steps to land my first paid writing job. It’s very exciting and I’m thankful for finding your website. I also love your story, I’m also a single mom with 2 girls so I can relate to your struggles on many levels. Hope all is well and once again, thank you! -Sarah Martin

    • Alexa says

      January 31, 2019 at 7:52 pm

      That’s awesome! So proud of you for taking action! Fingers crossed you land your first paid gig soon. (And remember, the first is the hardest – it gets much easier over time.)

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